Name
The Giant Leap into a Complex Cookieless Reality [in partnership with RTB House]
Date & Time
Monday, September 23, 2024, 5:00 PM - 5:30 PM
Speakers
Dustin Rehmann, Principal & Marketing Consultant, Beyond
Jaysen Gillespie, Head, Analytics & Data Science, RTB House
Lacie Thompson, Founder, MediaPact
Jaysen Gillespie, Head, Analytics & Data Science, RTB House
Lacie Thompson, Founder, MediaPact
Description
The privacy revolution is already taking place, with Google now shifting decisions about cookies to the user. This is a time of disruption—a time to mitigate risks and gain a real competitive advantage.
• Learn what is most important from the advertiser’s perspective
• Gain access to insider knowledge gained from the process of innovating within the Google Privacy Sandbox
• Find out how to read into what’s happening behind the news headlines
Session Type
Content